Sophie calle

An advertisement that simulates the state of wage gaps between men and women in Israel.

SPOTIP is an amazing platform for photographers to locate nearby; distant and current locations. The app offers the user beautiful and interesting locations to photograph. It offers the user an opportunity to share places he has visited and photographed. The application is divided into two steps. Finding the most suitable location that answers the user's needs. This is done using the search engine that is divided into specific categories. The app informs the user all the needed information and camera tools needed. The information is fed by other photographers that have visited and photographed there in the past. This will give the user an opportunity to get the detailed information before setting out, including an impression of the photographs already taken there. The data will allow the user the opportunity to perfect his whole photographic experience and destination. Each user is welcomed to share his new destinations and current photographic experiences. Once the user has found and experienced a photography experience he is welcome to join the second goal of the application. The user is invited to join the global community of photographers on this application. The user will be able to visit all the amazing and interesting variety of photographs taken by endless photographers. The application will entail exact details and information needed in order to find the perfect moment that creates the perfect photo. When upgrading the application the user becomes a premium customer. The user will receive access to information that allows entry to special places; lectures on everything that entails destinations and photography. The use of cameras and special equipment that might be the photographers need. The premium customer has the opportunity to save locations whilst offline; this being when a user is in a nonreception area; also including the possibility to use more features whilst photographing.

Screenshot is an interactive bar application, The app combines the experience of going out to a bar in synchronization between the smartphone and the visitor's activity in the bar. The bar is surrounded by screens that dynamically present what is going on in live broadcast. Through the application, the user stays up to date, constantly exposed to new experiences and acquaintances, can order food and drinks and be in the whole partner experience, in exchange for participation, the bar rewards the customers constantly.

Try to imagine that - your night pillow can switch colors, can play music, massaging and even fresh the air in your bedroom. Concept application that controls your sleeping pillow and monitors your sleep!

poster story that i draw to a project.

The site showcases famous contemporary art works from around the world and provides information about the artists behind the scenes. It also features articles regarding issues in the art world, while trying to immerse the viewer in the exciting world of contemporary art.

Working for a startup company is where i fell in love with sticky notes. Their colorfulness, their versatility, and the statement they make. So i chose to design my spice package with inspiration from my sticky friends, and their startup vibe. . I investigated. At first, I researched the shape of the sticky notes. They are square and and an easy size for writing, they are lean, like a startup. secondly, I wanted the colors to show through, so I created a window through which the package naturally reflects the vibrant colors of the spices. Lastly, I researched the world of middle eastern patterns and tried to match the colors and atmosphere to that of each spice. A very hot spice would reflect a much livelier pattern. ​ For the package’s material I chose a compostable, eco-friendly cardboard, representative of the middle eastern culture and land. The package’s color is a neutral brown to accentuate the spice’s natural colors. The packages will stick anywhere in your kitchen, and turn it as lively and as vivid as the middle eastern they were inspired from.

The brief was to make a particular site to a native application and refine it. we chose the Capsule site - new kind of pharmacy, prescription delivery service, which is located in the United States, we create a simple system that summarizes all the medical events and advances that have taken place for you or your family this week, have added various features that are relevant in the world of innovative medicine. The app will recognize your health status up to the smallest details, take care of the relevant medications and also as a social community that helps you find more and more people with the same health issues and share between them treatments and medicine reviews.

Some of the logos that I made

A project that Encompasses the dissonance between the object shown and the material used, which is violent and tough compared to the oft colored material.