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Baking Products being a very basic substance. I compared it to Art. Any being can make art, as any being can create something as basic from baking products. I chose the Bauhaus era. A time that was identified with basic colors and shapes, including the font that was identified and used at that time. Various products have added printed informative knowledge at this time. Vertical and Horizontal graphic art was common use during those years. The topography was all designed and based on these shapes. Each color represents a product with a different flavor and Each shape represents a family group. The shape changes its form as the product becomes more complex. My starting point was the Wheat, flour group. I branched out from that starting point creating a language.

The Wix Help Center provides a wide range of resources to support users in building and managing their websites. The previous design had become outdated: cluttered, generic, and hard to navigate. Our goal was to rebrand the entire Help Center — restructuring the hierarchy, refreshing the look & feel, and aligning it with Wix’s evolving brand language.

Wage Gap Simulation – Social Awareness Ad An advertisement that visualizes the gender wage gap in Israel, highlighting the inequality between men’s and women’s salaries through a clear, impactful concept.

A responsive website concept for the Arctic Monkeys, featuring a band timeline, full discography, and integrated online store – all designed to reflect the band’s unique tone and aesthetic.

As someone who lives with anxiety, illustration is my clearest form of expression. This series of short comic strips brings inner fears and intrusive thoughts to life — with honesty, dark humor, and a visual language that speaks when words fall short.

Try to imagine that - your night pillow can switch colors, can play music, massaging and even fresh the air in your bedroom. Concept application that controls your sleeping pillow and monitors your sleep!

This is an Instagram page, called @shufuniyanash. As part of my course, I choose to talk about the Eastern culture and more so about the Moroccan culture. All the characters and images i drew my self, to every image there's a small paragraph and thus creates a light and fun language- and most importantly people are exposed to things that they don't know or knew about the culture. Enjoy

Branding of "Gazoz Museum of Israeli culture" The colors used are of the Mediterranean sands, sea, and sun. I was inspired by the amount of stickers that vary, represent and express, the multitude of cultural connections in Israel. My design is based on the informative, somewhat boring and mundane side of the Museum in contrast of the sassy, unpretentious Israeli side that's glued on layers and layers of different views and expressive ideas. I chose a naked cement wall that in my view symbolizes true and hard israeliness.

I made this site for abS object as part of an exercise at the company "wix".​ Avi is a designer and maker, working and living in Tel Aviv.  About a year ago he founded objects design brand abS_objects. All of abS objects are produced in a traditional artisan way and are hand made in Tel Aviv. Every object is slightly different, which makes every object one of a kind.

A collaborative project between Shenkar’s Fashion Design Department and the Sheba Medical Center’s Rehabilitation Department for war-injured soldiers. Twelve fashion students worked closely with twelve wounded soldiers, each with unique physical challenges and personal stories, to co-design adaptive, fashionable garments that promote independence and dignity in everyday life. The process was rooted in design thinking, with occupational therapists guiding the students to create solutions such as magnetic closures, garments compatible with medical braces, and custom features like pockets for white canes. Beyond aesthetics, the project explored how fashion can be a tool for healing, empowerment, and inclusion. Maia Arazi, Tamar Mani, Helen Sofrin // Shenkar; Esti Neuhar, occupational therapist// Sheba Medical Center; Dana dariel, Laura Zajdner // Wix.