Article about the project :
Disruption
created as part of a collaborative educational program, the three ‘disruption jackets’ are inspired by the difficulties in communication between Chinese and Israeli students at shenkar college, Israel and yale university, the US. the black and white denim is covered with letters and words falling apart.
Narrative , Shenkar College, Third year
Guidance: Tamar meni, tal berli
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Pillow control
Try to imagine that - your night pillow can switch colors, can play music, massaging
and even fresh the air in your bedroom.
Concept application that controls your sleeping pillow and monitors your sleep!
Spectacles catalog
A catalog on spectacles as a fashion item.
The catalog covers the changing of multiple designs throughout the years and gives us a glimpse to the product that transformed itself into a major fashion accessory.
the catalog contains information about sight, vision, and observation, including a display of the types of glasses over the years, articles, and visual illusions
Cartel Font
A Hebrew font course which includes all the symbols and numbers.
I inspired by a biblical old logo I saw, And from there the font developed.
Screenshot
Screenshot is an interactive bar application, The app combines the experience of going out to a bar in synchronization between the smartphone and the visitor's activity in the bar. The bar is surrounded by screens that dynamically present what is going on in live broadcast. Through the application, the user stays up to date, constantly exposed to new experiences and acquaintances, can order food and drinks and be in the whole partner experience, in exchange for participation, the bar rewards the customers constantly.
Good Intentions
A collaborative project between Shenkar’s Fashion Design Department and the Sheba Medical Center’s Rehabilitation Department for war-injured soldiers.
Twelve fashion students worked closely with twelve wounded soldiers, each with unique physical challenges and personal stories, to co-design adaptive, fashionable garments that promote independence and dignity in everyday life.
The process was rooted in design thinking, with occupational therapists guiding the students to create solutions such as magnetic closures, garments compatible with medical braces, and custom features like pockets for white canes.
Beyond aesthetics, the project explored how fashion can be a tool for healing, empowerment, and inclusion.
Maia Arazi, Tamar Mani, Helen Sofrin // Shenkar; Esti Neuhar, occupational therapist// Sheba Medical Center; Dana dariel, Laura Zajdner // Wix.
Arctic monkeys
A responsive website concept for the Arctic Monkeys, featuring a band timeline, full discography, and integrated online store – all designed to reflect the band’s unique tone and aesthetic.
Gazoz israeli museum
Branding of "Gazoz Museum of Israeli culture"
The colors used are of the Mediterranean sands, sea, and sun.
I was inspired by the amount of stickers that vary, represent and express, the multitude of cultural connections in Israel.
My design is based on the informative, somewhat boring and mundane side of the Museum in contrast of the sassy, unpretentious Israeli side that's glued on layers and layers of different views and expressive ideas.
I chose a naked cement wall that in my view symbolizes true and hard israeliness.
Gender
Wage Gap Simulation – Social Awareness Ad
An advertisement that visualizes the gender wage gap in Israel, highlighting the inequality between men’s and women’s salaries through a clear, impactful concept.
Little steps
A garden in the heart of Tel Aviv with a rich, Montessori-inspired environment that fosters independence in children, hands-on learning, in a nurturing setting, tailored individually to each child's needs.
Geula
I have spoken from a point that pizza is available, it can be fast food, demands the minimum necessities, personally speaking - I rather eat in an underground pizza place than on some fancy restaurant downtown plus it's always available immediately and cheap and not being ‘’wanna be’’ on you. All these things connected me to the street scene in general and to all of the punk culture in particular. The punk culture is disgusted with materialism, it is very urban. The name Geula (free translate from hebrew to salvation, redemption, freedom), refers to the ideology of the punk culture, to the freedom of peace and redemption they believed in the suppression of the law and the establishment or anything that reminded Western society. The place itself is a pizza bar that provides a stage for music, the place is just delicious and cheap. Everyone who buys a pizza gets a poster, each time a different random poster. Few words on the design language, at first i focused on fanzines whose goal was quick and cheap. I chose a three main colors palette of simple, inexpensive pages.
The language also involves layers and patterns of the pizza toppings and also the punk favorite cloths. I chose to do all of the branding in Hebrew and i focused on the late 70’ and early 80’ around the well known club name ‘’penguin’’ and the ‘’Dan Cinema’’ movie place. The punk culture in israel is different from the rest of the world. I studied close about the period and the israeli punk bands who involve in their songs political messages that refers to freedom, redemption and salvation( all connected to one word - Geula. My challenge was taking all this language and time zones and turn in into something modern, that fits the present, but still not taking it to commercialized places, and not for profit interests.