Branding of "Gazoz Museum of Israeli culture"
The colors used are of the Mediterranean sands, sea, and sun.
I was inspired by the amount of stickers that vary, represent and express, the multitude of cultural connections in Israel.
My design is based on the informative, somewhat boring and mundane side of the Museum in contrast of the sassy, unpretentious Israeli side that's glued on layers and layers of different views and expressive ideas.
I chose a naked cement wall that in my view symbolizes true and hard israeliness.
typography branding course, Shenkar college, second year / 2018.