Shufuni ya nash
This is an Instagram page, called @shufuniyanash. As part of my course, I choose to talk about the Eastern culture and more so about the Moroccan culture. All the characters and images i drew my self, to every image there's a small paragraph and thus creates a light and fun language- and most importantly people are exposed to things that they don't know or knew about the culture. Enjoy
Confession Night is one day a year, the longest night in which we confess our sins, and continue to celebrate life. The confessional process takes place from the dark until the next day, a process in which one confesses to another in the world. The boutique is located in major cities around the world, such as New York, Tel Aviv, Berlin and more, and provides an opportunity to confess your sins regardless of religion, race or gender. The language takes inspiration from the nightlife, the neons, the urbanism, and on the other side from the worlds of the church and the vitrage, which delineate the language. The idea comes from Maha Shivarti in India, where they celebrate the longest night of the year and invite Lord Shiva to wash away evil and the old and make room for growth and renewal.
I have spoken from a point that pizza is available, it can be fast food, demands the minimum necessities, personally speaking - I rather eat in an underground pizza place than on some fancy restaurant downtown plus it's always available immediately and cheap and not being ‘’wanna be’’ on you. All these things connected me to the street scene in general and to all of the punk culture in particular. The punk culture is disgusted with materialism, it is very urban. The name Geula (free translate from hebrew to salvation, redemption, freedom), refers to the ideology of the punk culture, to the freedom of peace and redemption they believed in the suppression of the law and the establishment or anything that reminded Western society. The place itself is a pizza bar that provides a stage for music, the place is just delicious and cheap. Everyone who buys a pizza gets a poster, each time a different random poster. Few words on the design language, at first i focused on fanzines whose goal was quick and cheap. I chose a three main colors palette of simple, inexpensive pages. The language also involves layers and patterns of the pizza toppings and also the punk favorite cloths. I chose to do all of the branding in Hebrew and i focused on the late 70’ and early 80’ around the well known club name ‘’penguin’’ and the ‘’Dan Cinema’’ movie place. The punk culture in israel is different from the rest of the world. I studied close about the period and the israeli punk bands who involve in their songs political messages that refers to freedom, redemption and salvation( all connected to one word - Geula. My challenge was taking all this language and time zones and turn in into something modern, that fits the present, but still not taking it to commercialized places, and not for profit interests.
A protest Begin with one human this is a catalog dealing with protests. the catalog is an introduction to the term "protest". The many different shades and layers this term contains. The catalog engages in a trial to see the many shades and layers of the word from the visual point of view. The colors that are bound together on the different billboards exposed in protests. The end focuses on the contrast between the individual as to the masses in a composition.
I made this site for abS object as part of an exercise at the company "wix". Avi is a designer and maker, working and living in Tel Aviv. About a year ago he founded objects design brand abS_objects. All of abS objects are produced in a traditional artisan way and are hand made in Tel Aviv. Every object is slightly different, which makes every object one of a kind.
A logo inspired by the street name Zvulun.
poster story that i draw to a project.
Some of the logos that I made
A Hebrew font course which includes all the symbols and numbers. I inspired by a biblical old logo I saw, And from there the font developed.
Gazoz israeli museum
Branding of "Gazoz Museum of Israeli culture" The colors used are of the Mediterranean sands, sea, and sun. I was inspired by the amount of stickers that vary, represent and express, the multitude of cultural connections in Israel. My design is based on the informative, somewhat boring and mundane side of the Museum in contrast of the sassy, unpretentious Israeli side that's glued on layers and layers of different views and expressive ideas. I chose a naked cement wall that in my view symbolizes true and hard israeliness.